About Blue Nile

The Blue Nile is an online specialty retailer of fine jewelry. Blue Nile founded in 1999 and today is the largest online retailer of diamonds. Blue Nile is based in Seattle, Washington and competes with traditional jewelry stores such as Tiffany & Co., and online retail stores such as James Allen, Belgium Diamonds, Rings berry.com. The key feature of being able to search through thousands of diamonds by carat weight, cut, clarity, color and other characteristics is what attracts many customers to the website. They are also considered a traditional jeweller. They provide you with the best quality of diamonds and you can avail 20% off by using their latest promo code at couponsmith.com